Tech-Enabled Marketing For Online Course
An online course needs to promoted using a funnel that provides a free lead magnet and then upsell the person who has taken the lead magnet with the online course
Goal:
Set a lead magnet funnel and upsell an online course to the people who have taken the lead magnet
Steps taken to create the desired funnel:
1. Create a questionnaire test as the lead magnet:
Set up a custom questionnaire form as a lead magnet, where at the end the people will be given a score based on which they can judge how good they are at making videos for their own brands.
The challenge was that there wasn’t any particular app, plugin or software that could create a type of questionnaire form that we were looking for.
Hence with the help of our web development team we were able to create a custom questionnaire form that suited our needs.
2. Comprehensive analysis test:
The questionnaire form is customized in a way that based on the answers provided a score is emailed after completion of the questionnaire form. The score helps in analyzing how good one is video marketing and what are things that they need to improve on.
3. Upsell the online course at the end of the questionnaire form
Based on the score received an online course is upsell inside the email.
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From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.business. A holistic, user-centric perspective is what truly sets one apart.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.business. A holistic, user-centric perspective is what truly sets one apart.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.business. A holistic, user-centric perspective is what truly sets one apart.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.business. A holistic, user-centric perspective is what truly sets one apart.
Tech-Enabled Marketing For Makeup Artist’s Website
A makeup artist planning to Facebook ads sales funnel to get sales for her online course
Goal:
The goal is to create a funnel where we will drive traffic to a landing page using Facebook ads to generate registration for a free recorded makeup webinar and at the end of the webinar their will be pitch for buying the course which cost is INR 1999/-
Steps taken to create the desired funnel:
1. Create a landing page on WordPress where people will register for the webinar:
The data collected on the webinar registration form is collected inside a database. The database is a custom build database, which gives you more flexibility of sorting & filtering data according to our wish
2. Set up chatbot to answer website visitor queries:
An automated messenger chatbot has been placed in each page so that people who have queries can get their queries answered. Chatbot has been setup in a way to send answers for frequently asked questions automatically
3. Automated pay now button:
The option to make a button appear after a certain period of time of watching the webinar is available with many advanced page builders like clickfunnels, however to those page builders comes at a very high price. At Buzet with the help our web development team we created the same feature on the webinar video page where the payment button appears after someone spends 60 mins on the page
4. Dedicated web pages with lead id:
Once registered the lead is taken to the page where they can watch the webinar. The page where the person can watch the webinar can only be viewed by the person who watched the webinar. The URL of the webinar video page is dynamic and any person who didn’t register for the webinar will not be able to watch the webinar even if the webinar video page link is directly shared
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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.business. A holistic, user-centric perspective is what truly sets one apart.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.business. A holistic, user-centric perspective is what truly sets one apart.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.business. A holistic, user-centric perspective is what truly sets one apart.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
From the designers and engineers who are creating the next generation of web and mobile experiences, to anyone putting a website together for the first time. We provide elegant solutions that set new standards for online publishing.business. A holistic, user-centric perspective is what truly sets one apart.