If you are planning to market and sell your product and service online, then having a website only won’t get you to succeed to grow your business online, you need to optimize your web site according to the search engines guideline.
Search Engine Optimization is not only for search engine but this also helpful for user experience and improves the usability of your website.
Users trust search trust engine and when ranking in search engine result help your business to build trust with your audience and this will also help your business to gain more customers.